1. There should be adequate though not excessive diversifcation. This might mean a minimum of ten different issues and a maximum of about thirty.
2. Each company selected should be large, prominent, and conservatively financed. Indefinite as these adjectives must be, their general sense is clear. Observations on this point are added at the end of the chapter.
3. Each company should have a long record of continuous dividend payments. (All the issues in the Dow Jones Industrial Average met this dividend requirement in 1971.) To be specific on this point we would suggest the requirement of continuous dividend payments beginning at least in 1950.
4. The investor should impose some limit on the price he will pay for an issue in relation to its average earnings over, say, the past seven years. We suggest that this limit be set at 25 times such average earnings, and not more than 20 times those of the last twelve-month period. But such a restriction would eliminate nearly all the strongest and most popular companies from the port- folio. In particular, it would ban virtually the entire category of "growth stocks,'' which have for some years past been the favorites of both speculators and institutional investors. We must give our reasons for proposing so drastic an exclusion.
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Nedan är en bild på min bok. Den har hängt med i många år nu.
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